News Release
SOUEAST Launches S06, S07, S09 in Saudi Arabia, Accelerating Expansion in the Middle East
SOUEAST has announced a major expansion into the Middle East, launching our Saudi Arabian subsidiary along with a new brand strategy. At the “EASE YOUR LIFE” event, debuting three new models: the S09, S07, and S06. This move represents a significant step in SOUEAST's regional growth. we will provide customers in the Middle East with a compelling new option.
SOUEAST Establishes Saudi Subsidiary, Saudi Arabia ´s Largest Automotive Spare Parts Center
SOUEAST has officially launched the Saudi Arabia subsidiary, On the same day, SOUEAST Saudi spare parts center officially opened, and a signing ceremony for the cooperation of the spare parts center with Starlinks was completed, marking a key milestone in its expansion across the Middle East. This move reinforces the brand´s localization strategy, ensuring enhanced customer service, faster logistics, and a stronger presence in the Saudi market.